The Counterpart Group develops a groundbreaking digital strategy for the city of Monheim am Rhein

The city of Monheim am Rhein is vibrant, innovative and successful and offers companies more than many other communities: The lowest commercial tax in North Rhein-Westphalia, falling property taxes, comprehensive glass fibre networks, as well as other factors such as free kindergartens and child care for public full-time schools or a wide range of promotional and leisure activities. All companies that find out about this diversity are thrilled. Outside of the city limits, Monheim am Rhein has not yet established itself as a city and business hub with many benefits. That’s about to change!

The Counterpart Group kicks off the cooperation by taking on the task of strengthening the business location Monheim am Rhein. We develop a strategy to showcase the city’s many positive points in a striking manner. With a special Monheim bonus! We also highlight how modern and inspiring a city can be by using new visual imagery and language tonality and expand our measures all the way into brochures.

Counterpart digital agency develops dual website

In the implementation, we create a TYPO3 website through a two-dimensional, trilingual online world that dynamically compares family-friendliness and business-friendliness to each other in the layout. A closed login area provides additional options.


Counterpart digital agency develops visual brand identity

The new imagery focuses on the various facets of the city as well as on profiles of Monheim citizens and local entrepreneurs. These scenes and people are photographed in an emotionally captivating way within the devised visual vocabulary. In addition to the photographic imagery, there are also new graphics and picture elements which complement the visual presentation of the city of Monheim am Rhein and round off the corporate design.


Do you want more?

Barlog Clouth
Nach oben