The Counterpart Group relaunches the corporate design of the image and PR campaign and develops new motifs
The relaunch of the image and PR campaign starts with a fundamental revision of the existing corporate design of the Federal Association for Gardening, Landscaping and Sports Field Construction e.V. To this end, 30 existing campaign motifs were adapted to the newly developed corporate design on both the textual and design level. Based on this, Counterpart creates four new eye-catching motifs - from the model selection, through the layout design, the photo shoot to the headline & copy creation. These do not only convince through their modernity and sympathy, but also present the comprehensive portfolio of gardening, landscaping and sports field construction.